MCC 7298

Health and Beauty Spas
Applications
Decisions
Identities
Transactions

Underwriting Cheat Sheet

MCC 7298 is specifically designated for health and beauty spas, encompassing businesses that provide a range of wellness, relaxation, and aesthetic services. This guide from Gratify offers an in-depth exploration of MCC 7298, providing valuable insights into its characteristics, associated risks, and best practices for managing merchant relationships within the health and beauty spa industry.
Typical Business Types

MCC 7298 assigned exclusively to health and beauty spas, including establishments offering various personal care services.

#1
Medical Spas
Spas providing medical-grade aesthetic procedures under professional supervision.
#2
Resort Spas
Spa services offered within resorts or hotels.
#3
Wellness Centers
Facilities focusing on holistic health, including yoga, acupuncture, and aromatherapy.
High Level Information for Payment Processors

Transaction Types

  • Card-Present Transactions
    • In-person payments at the spa location.
  • Card-Not-Present Transactions
    • Online or phone bookings requiring advance payment.
  • Recurring Payments
    • Membership fees or subscription-based services.
  • High-Value Transactions
    • Expensive treatment packages or medical procedures.
  • Split Payments
    • Combining multiple payment methods for a single transaction.

Common Payment Methods

  • Credit and Debit Cards
    • Primary methods for both services and product purchases.
  • Mobile Payments
    • Use of Apple Pay, Google Pay, and other contactless options.
  • Gift Cards and Vouchers
    • Prepaid options for services or products.
  • Online Payment Platforms
    • Payments processed through websites or booking platforms.
  • Cash
    • Traditional method, still accepted by many spas.

Unique Business Characteristics

  • Appointment-Based Services
    • Revenue depends on scheduled treatments, requiring effective booking systems.
  • Seasonal Demand Fluctuations
    • Increased activity during holidays and special occasions.
  • High Customer Expectations
    • Services are often luxury experiences with high standards.
  • Regulatory Compliance
    • Adherence to health and safety regulations, especially for medical spas.
  • Sensitive Customer Data
    • Handling of personal information requiring strict confidentiality.

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Key Risks and Concerns

Fraud Risks

  • Chargeback Fraud
    • Customers disputing charges after receiving services.
  • Identity Theft
    • Use of stolen credit cards for booking expensive treatments.
  • Friendly Fraud
    • Clients claiming dissatisfaction to obtain refunds.
  • Employee Fraud
    • Staff misappropriating funds or offering unauthorized discounts.
  • Gift Card Fraud
    • Unauthorized use or duplication of gift cards and vouchers.

Regulatory Challenges

  • PCI DSS Compliance
    • Ensuring secure handling of payment card data.
  • Health and Safety Regulations
    • Compliance with local laws governing spa operations.
  • Licensing Requirements
    • Proper certifications for medical procedures and therapies.
  • Consumer Protection Laws
    • Transparent disclosure of services, pricing, and refund policies.
  • Data Protection Laws
    • Adherence to GDPR, CCPA, and other privacy regulations.

Chargeback Triggers

  • Service Dissatisfaction
    • Claims that services were not as advertised or unsatisfactory.
  • Unauthorized Transactions
    • Charges not recognized by the cardholder.
  • Billing Errors
    • Incorrect charges or double billing.
  • Non-Delivery of Services
    • Appointments canceled without refund or rescheduling.
  • Miscommunication
    • Confusion over pricing, packages, or promotional offers.

Common Fraud Signals

High-Value Bookings from New Clients

  • Expensive services booked by first-time customers.

Multiple Transactions in Short Succession

  • Rapid purchases using the same card or different cards from the same client.

Mismatch in Customer Information

  • Discrepancies between billing details and client profiles.

Last-Minute Cancellations with Refund Requests

  • Frequent cancellations followed by demands for refunds.

Unusual Payment Methods

  • Requests to pay using multiple cards or unconventional methods.

Underwriting Tips

Business Verification

  • Confirm valid business licenses and professional certifications.
  • Verify the physical spa location and online presence.
  • Check compliance with health, safety, and industry regulations.

Financial Assessment

  • Review financial statements to evaluate revenue stability and profitability.
  • Analyze average transaction amounts and monthly processing volumes.
  • Assess the impact of seasonal trends on cash flow.

Risk Evaluation

  • Examine historical chargeback ratios and reasons.
  • Assess fraud prevention measures and security protocols.
  • Review policies for cancellations, refunds, and dispute resolution.

Policy Review

  • Ensure clear terms and conditions for services and pricing.
  • Verify that refund and cancellation policies are transparent and accessible.
  • Evaluate data protection and privacy policies for compliance.

Technology Assessment

  • Confirm the use of secure, up-to-date payment processing systems.
  • Ensure encryption and tokenization are implemented for data protection.
  • Verify compliance with PCI DSS and other security standards.

Reputation Analysis

  • Check online reviews and ratings on platforms like Yelp and Google.
  • Investigate any history of regulatory violations or legal issues.
  • Assess customer satisfaction levels and complaint resolution effectiveness.

Example Scenarios and Red Flags

Spike in Chargebacks After Promotional Offers

  • A spa experiences increased disputes following a discount campaign, indicating possible miscommunication or promotional abuse.

High-Value Bookings with Immediate Service Requests

  • Clients book expensive treatments on short notice, potentially using stolen payment information.

Employee Misconduct

  • Staff offering unauthorized services or discounts in exchange for cash payments.

Multiple Refund Requests

  • Frequent refund demands from the same client, suggesting potential fraud.

Inconsistent Service Records

  • Discrepancies between booked services and those recorded as provided, indicating possible internal fraud.

Common Underwriting Questions

Business Operations

  • What types of services do you offer (e.g., massages, facials, medical procedures)?
  • How long have you been operating in the health and beauty industry?
  • Do you operate from a physical location, offer mobile services, or both?

Payment Processing Methods

  • What payment options do you accept?
  • Do you offer gift cards, vouchers, or membership programs?
  • How do you handle online bookings and payments?

Fraud Prevention Measures

  • What security protocols are in place to protect payment data?
  • Do you utilize any fraud detection tools or services?
  • How do you verify the identity of clients booking high-value services?

Regulatory Compliance

  • Are you compliant with PCI DSS and data protection regulations?
  • How do you ensure adherence to health and safety laws?
  • Do your staff hold necessary licenses and certifications?

Refund and Cancellation Policies

  • What is your policy on cancellations and no-shows?
  • How are these policies communicated to clients?
  • Do you have procedures for handling disputes and chargebacks?

Customer Service

  • What channels do you provide for client support and inquiries?
  • What is your average response time for resolving issues?
  • How do you handle complaints regarding services or billing?

Ongoing Monitoring

Transaction Monitoring

  • Implement real-time alerts for suspicious activities.
  • Regularly review transaction reports for anomalies or patterns indicative of fraud.
  • Monitor high-value transactions and frequent refund requests.

Compliance Checks

  • Ensure continuous adherence to PCI DSS and data protection regulations.
  • Stay updated on changes in industry laws and implement necessary adjustments.
  • Conduct regular audits of payment systems and data security measures.

Security Updates

  • Keep systems and software up to date with security patches.
  • Implement advanced security features like encryption, tokenization, and secure booking platforms.
  • Train staff on the latest cybersecurity practices and data protection policies.

Merchant Communication

  • Maintain open dialogue regarding changes in business operations or services offered.
  • Provide resources and support for fraud prevention and compliance.
  • Encourage reporting of any suspicious activities or security concerns.

Risk Assessment Adjustments

  • Reevaluate risk parameters based on changes in transaction volumes or patterns.
  • Update underwriting policies as necessary to reflect current risks.
  • Monitor promotional campaigns for potential impacts on chargeback rates.

Customer Feedback Analysis

  • Monitor reviews and feedback on social media and review platforms.
  • Address negative feedback promptly to improve client satisfaction.
  • Use feedback to identify potential areas of risk or concern.